You can find the answer to that, alongside inspiration from founders of all shapes and sizes, right here on ProblemKit.

About Alex Revill, Founder of ProblemKit
3-bullet bio:
- I studied Neuroscience because I wanted to unlock the mystery of consciousness. Spoiler: I didn’t, but I learned a lot about how brains think.
- I spent six years as an ‘intrapreneur’ at GSK, a £70Bn pharmaceutical company. I helped kick off new digital health ventures, helped scientists and engineers find and solve great problems, and wrote monthly strategy memos for the CDTO and CEO.
- Now I'm an entrepreneur in the wild. Past projects include a fertility startup, a fungal root inoculant, and a sweatband company I'm determined to revive somehow... Right now, I'm building Hayride, a platform that makes it easy to reward people for coming to your events.
After working with hundreds of talented scientists, engineers and startup founders, I noticed that world-class innovators have an uncanny ability to pick better problems—I've made it my mission to share how they do it.
Say hello at alex@problemkit.co