Skip to content
ProblemKit

Serial founders don't wait for lightning to strike—they find better problems to solve.

Join the founders building with conviction at ProblemKit.

ProblemKit

Your next startup idea won't come from reading another trend report

Great founders have a skill that separates them from everyone else:

They know how to spot problems worth solving.

The best way to acquire that skill is by building things—the second best way is by reading Patterns.

Patterns trains you to spot the kinds of problems that lead to successful startups, right from your inbox. Join the others reading exclusive founder interviews, investor perspectives, and new research you won't find anywhere else. It's free.

Personal information
SUBSCRIBE TO PATTERNS
"The way to get startup ideas is not to try to think of startup ideas. It's to look for problems, preferably problems you have yourself." –YC's Paul Graham, 'How to Get Startup Ideas'

WHAT OTHERS ARE SAYING

Lauren Romanish // Founder, Apo

ProblemKit is one of the rare platforms that treats problem discovery as a craft—something to be practised, sharpened, and deeply understood. Refreshingly non-fluffy, I highly recommend ProblemKit for early-stage founders, curious builders, or anyone looking to level up how they spot great ideas.

Dario Crosier // Founder, Hedon Club

A systematic breakdown of how to spot good problems with unique first hand interviews and insights.

Dr Will Hicks // CSO, Air Aware Labs

ProblemKit is a great resource for sparking fresh thinking and seeing problems from new angles, all without the fluff. Highly recommend for curious minds—and especially those starting a business!

Jake Tennet // Co-Founder, BlueSide

Patterns' interviews makes the journey of discovering a problem feel relatable and real. The storytelling is captivating with no fluff, a must read for founders.

Dom Waldock // Founder, Performant Solutions

Patterns has a wide range of insightful interviews with current founders. It's consistent and illuminating, keeping my thinking fresh as I continue to grow my business.

Latest issues

View all issues

ProblemKit

Join the community of founders solving better problems.

Personal information